two perspectives, one trusted route to luxury expertise

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Golden Eggs was founded by Ida Petersson and Lee Whittle, two senior executives with extensive experience across luxury retail, brand, buying and client experience.

Our relationship was built through the industry, through shared standards, mutual trust and a belief that exceptional people deserve to be represented with care.

Ida brings deep expertise across brand, buying and commercial strategy. Lee brings retail, client experience and commercial leadership. Together, we understand luxury businesses from different perspectives and the calibre of people it takes to make them successful.

We connect luxury brands with exceptional independent leaders and specialists we know, trust and would confidently recommend.